Mastering the Music Business 2024

Mastering The Music Business (MMB) conference and showcase festival, the biggest event of the music industry in Romania, reaches its ninth edition. It will take place from the 3rd until the 5th of September 2024, in Bucharest at Hotel Caro and Club Expirat. Dozens of Romanian and international speakers will participate this year at MMB, where they will debate the most interesting topics in the music world and meet artists and professionals in the field.

Dedicated to all music enthusiasts, MMB is the place where both independent artists and key music business professionals are offered the opportunity to meet with leading experts in the local and international industry, learn from them and interact with them directly.

Still, MMB is not only a conference, but also the place where you could get signed to your future record label, where you can sing along with your favourite artists or grab a coffee with the stars you’ve always admired. MMB is the place where hundreds of participants, including artists, composers, managers, booking agents, cultural and musical PR agents, promoters, advertising agents, digital specialists, radio professionals, journalists, sound engineers, vocal coaches, representatives of major labels and many more meet every year and exchange ideas.

MMB Showcase was founded in 2017 and has so far hosted over 100 artists from Romania and many European countries. The success stories of MMB Showcase Festival range from collaborations between Romanian and foreign artists, whose foundations were laid at the festival (Dan Byron and the Serbians from Ana and the Changes released a joint single), international bands that were booked to festivals in Romania (Ana and the Changes from Serbia and Piqued Jacks from Italy) and even artists and bands from Romania invited to festivals in Serbia (Exit), Netherlands (Eurosonic), Sweden (Live at Heart and Future Echoes), Hungary (BUSH), Slovenia (MENT) or Bulgaria (Spike).

MMB conference was founded in 2016, is organised by RAW Music (Romanian Artists Worldwide Association) and powered by HEMI Music Hub, a project co-financed by Creative Europe program of the EU